The harsh reality is that not everyone who starts or manages a business will be successful. Companies can fail, and you may not become as successful as you anticipated. However, even if you’re not successful now, there’s still hope for it to happen. It may be a case of identifying...

DeFi or decentralized finance is sweeping the financial markets. With the potential to revolutionize financial industry operations, both individuals and institutions are considering DeFi as the biggest innovation in decades.  As more users adopt Crypto, and more companies accept it instead of more traditional physical currency, Crypto has proven durable...

With information coming from every conceivable resource, establishing rapport with your audience is critical. Here's how to build a trustworthy brand that shows customers you can be trusted every step of the way. When the world ground to a halt in 2020, information became more valuable (and misinformation more harmful)...

Employer branding occurs regardless of whether you’re strategically crafting and shaping it. So it’s crucial to invest time and energy into your employer brand strategy to avoid ending up watching as talented folks walk away. These suggestions can help you get started on your journey to build a strong employer brand....

With most businesses reliant on technology for optimal business operations and customer outcomes, there’s undoubtedly a need for CIOs to provide their CEOs with assurances that business-as-usual (BAU) IT operations are fit for 2022 and beyond. But, in competitive advantage terms, these BAU IT operations are merely table stakes for...

How do companies fully take advantage of AI’s magic when it comes to marketing efforts? Although this is traditionally in the domain of marketers themselves, CEOs also need to have a basic understanding of how to use AI in this realm. Here’s a high-level overview for the C-suite on what...

Though Q4 is often synonymous with lower sales and revenue prospects, it’s still a crucial time for setting up the business for success in the new year. While year-end business is slower, take some time to tune up your customer loyalty efforts. The fourth quarter is infamous for slow sales and decreased...

What Are Business Partnerships? The business partnership. What exactly does that mean in a business sense? It’s a broad term, and a good way to define it in a professional setting would be: the relationships established between businesses or stakeholders for mutual growth. Or simply put, it’s relationship building and...

Somewhere at the crossroads towards the end of the 20th and dawn of the 21st century, the starting grid of new technologies was forming to set the pace for the future of road transportation.  Distributed information, research and scale down vehicles depicting models of the future often made one wonder,...

To combat business uncertainties and risks, leaders must adopt a strategic mindset to approach competition, the market, and the rest of the business realities at play. They must also look beyond the present to predict what changes and disruptions might lie in the future. As Javier Gimeno, Professor of Strategy...

Conscious leadership (both personally and professionally) is a vital evolution in creating strong teams, families and companies. Now more than ever, the responsibility of leading by example and our larger culture is stemming from companies who have been given the charter of making decisions that impact individuals at home as...

In the last 40 years, business has become the epicenter of our culture, funding most everything else from politics and the media to our religious, educational, and communal/nonprofit organizations. And with this preeminence comes new responsibilities. As business leaders, we can no longer pursue our private ambitions and let the...

When we try to define entrepreneurial success, it’s not the numbers and accolades that evidently speak for a lot, but it is the real-time and measurable difference that an entrepreneur in their capacity makes. We have heard a multitude of success stories, from giving inspiring talks to appearing on magazine...

As a thinker and an educator, it has been befuddling, as to what is going to be the next generation of ideas, the blossoming entrepreneurs, their start-ups in perspective of a new age economy? Who are these new butterflies straight from the caterpillar stage in the new age of entrepreneurship,...

I still remember the best pitches I’ve ever heard over a decade later. I don’t remember the CAC or the LTV. I don’t even remember the business model or the revenue projections. Truly exceptional pitches are that memorable and it’s all because of how their story is told. As a...