CEO Spotlight

Soon Yu
CEO Spotlight

Using Good Friction to Motivate Employees Back to Work

The current leadership approach is to make managing teams as effortless as possible. But in doing that, you create an organization of less engaged team members that feel even less ownership towards the organization and less connection to their co-workers. Investing effort in a relationship When people aren’t engaged in...
Bennett Maxwell
CEO Spotlight

Your New Favorite Cookies Hail From Dirty Dough Cookies, But it is What Founder Bennett Maxwell is Doing for Mental Health That Will Make You Stick Around

To put it frankly, the Dirty Dough Cookies franchise is blowing up! Founder Bennett Maxwell has already seen 98 locations purchased. The company will have a presence across 13 different states in just a few short months. That’s the way the cookie crumbles. Dirty Dough Cookies has a devoted following,...
Christian Santiago
CEO Spotlight

How ‘The 6 Keys to the Kingdom’ Allows High Performance Coach Christian Santiago to Help Executives Find Massive Success in the Marketplace

Christian Santiago, founder of The Greatness Institute, is a former pastor turned high-performance coach who helps faith-driven and high-achieving executives and entrepreneurs become an inspirational leader people want to follow. “I was a pastor, and I was helping people, but I realized that there was a particular group of leaders...
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