In this hyper-competitive business world, it’s not enough to simply offer great products and services. You also have to make sure your customers feel valued, appreciated, and cared for if you want to create a lasting relationship with them and earn their repeat business. By most accounts, the best way...

In the global digital 24/7 marketplace of today, reputation is all powerful yet as fragile as a flower. And with Harvard Business Review citing 70-80 percent of a firm’s market value coming from intangible assets such as brand equity, intellectual capital, and goodwill, it’s vitally important for all CEOs to...

If you are a high net worth individual or are a high-income earner, you should consider real estate for these four reasons: tax benefits, passive income, long term asset appreciation, and leverage. Real estate is currently on the forefront of everybody’s radar since the last the crash in 2008-2010. But...

To many people, gaming is kids sitting in front of a computer. But that is only the tip of the iceberg. In fact, games allow deeper connections with our world and create greater cultural understanding. Esports is changing our world in four ways: virtual experience economy, virtual status symbols, shoppable...

The COVID pandemic brought with it a variety of unforeseen consequences, not the least of which was a business creation boom.  In 2021, there were 5.4 million new business applications, on top of the record 4.4 million in 2020. Many of these businesses were already in the pipeline, and were...

Instagram, one could argue, is a social media network unlike any other. Instead of words, the site is almost exclusively based on the sharing of photos and videos. This visual twist is what has made Instagram the cultural behemoth that it is today - "Instagramming" is now a verb. If...

Katerina Petropoulou is an expert in the hotel industry in Greece. After many years of professional experience in major hotel chains in Greece and abroad, she decided to take the next step in her career by founding Hotelising. The company focuses on hotel revenue management. Today, Hotelising's portfolio includes 25...

He belongs to the new generation of entrepreneurs in Greece, managing through a business structure he has created to reach 3 million euros in annual sales within five years from 50,000 euros when he started. At the same time, Chris Tsounis is one of the most known YouTubers in Greece....

Strategic Communication is a process that organizations use to intentionally manage the relationships between them and their key publics. The goal of Strategic Communication is to influence how these publics think, feel, and behave toward the organization and its mission. Organizations use a variety of communication strategies to achieve their...

Requirements have always been a crucial component of the project management lifecycle and must be tracked from start to end for successful project completion. The requirements manager is responsible for ensuring that the team members are in sync, that they can course-correct when unforeseen issues arise (as they will), and...

I regularly speak to CEOs, executive leaders, and employee work teams. Every one of them is talking about growth in one form or another. Personal Growth. Organizational Growth. Growth through meeting tough challenges. Financial Growth. Growing pains. You name it. It’s among the most common themes among group and team...

I begin the workshop portion of my half-day Peernovation program by asking: What does it take to be a valuable contributor to your team? Not just any team, your team. I ask the question that way for a reason, as I want everyone to feel a sense of ownership from...

A real estate agent's salary can vary greatly depending on their experience, the location they work in, and the type of property they sell. In general, real estate agents earn a commission on the sale of a property, which is typically a percentage of the sale price. The average real...

A great deal of media attention these days, after our post-pandemic “lockup,” has centered on what many people refer to as “revenge” travel – traveling because “we can.” To wit, rising prices on virtually all aspects of travel combined with congestion at our airports has garnered much of the recent...

We have experienced a wake-up call on several fronts that is prompting many to reflect on what is important in life. Since March of 2020, our work and personal world has completely changed and we are continuing to struggle to balance our work with our lives. More than 50 million...