Dr. William Putsis

Dr. William Putsis

Dr. William Putsis is a Professor of Marketing, Economics and Business Strategy at the University of North Carolina-Chapel Hill, and a Faculty Fellow for Executive Programs at Yale University. He is also president and CEO of Chestnut Hill Associates, a strategy consulting firm offering a suite of online executive development courses. His new book is The Carrot and the Stick: Leveraging Strategic Control for Growth (Rotman-UTP Publishing, Feb. 3, 2020).


Dr. William Putsis is an external advisory board member for the CEOWORLD magazine. You can follow him on LinkedIn. For more information, visit the author’s website.
Dr. William Putsis
Big Picture

When Old is New – “Barnstorming” as the “New” Social Media?

A great deal of media attention these days, after our post-pandemic “lockup,” has centered on what many people refer to as “revenge” travel – traveling because “we can.” To wit, rising prices on virtually all aspects of travel combined with congestion at our airports has garnered much of the recent...
Big Picture

The Power of Paradox

Frustrated by the pressure of ensuring that your people are delivering on today’s core process while at the same time needing to develop tomorrow’s best practices?  Are you paying the price of focusing on the customer while employee grievances stack up in your Inbox?  Maybe you feel all your time...