Generative AI, with its multifaceted capabilities, has swiftly permeated various industries, but its foray into the agency realm sparks particular interest.  Through insights garnered from the Generative AI For Agencies – The Peer Interviews eBook, we navigate the nuances of this technological evolution and its profound influence on modern agencies....

By mid-2022, 80% of business executives already believed that AI could be used to automate any business decision. Later that year, with the explosive entry of ChatGPT onto the market, some companies got an opportunity to act on this instinct. While generative AI is a relatively new technology with many...

In an era of information overflow, the key to success is not the volume of data available but how it's analyzed and utilized. As senior executives, the obligation to make data-driven decisions is ever-increasing, especially within training and development.  In this regard, an enterprise LMS (Learning Management System) is invaluable,...

Welcome to the realm of STEM education! Thank you for following our article series. As we had previously announced, in this article we will deal with a very important factor for the success of STEM courses, the one that concerns the relationship of the STEM philosophy with the finding, the...

Although male CEOs continue to dominate much of the industry, the telecom sector, which requires modernization, appears to be increasingly turning to female executives for leadership, according to the latest report from the CEOWORLD magazine. Allison Kirkby is set to become BT's first female CEO next year, joining a growing...

Businesses today rely on search engine marketing (SEM) to reach their target market and increase website traffic. SEM campaigns, centered on paid search advertising, can yield significant results when implemented strategically. This post explores strategies to ensure a successful SEM campaign that maximizes ROI and boosts online visibility. Set Clear...

Tubi appointed Anjali Sud as its new Chief Executive Officer. Sud will officially join Fox Corp.’s free, ad-supported streaming TV (FAST) service on Sept. 1, 2023, succeeding founder Farhad Massoudi. Sud will report to Paul Cheesbrough, CEO of Tubi Media Group, which Fox formed this spring to house its digital...

Anik Singal, CEO and Founder of the online education platform Lurn, Reviews The Changing Face of Online Education. Since the pandemic, investment in education software and online learning platforms has skyrocketed. But, in order to effectively serve this growing audience that wants to learn online, institutions need to create evergreen content...

The creation of a successful video begins long before the cameras start rolling. It involves careful planning, organization, and attention to detail before delving into the intricacies of pre-production. This article explores the significance of pre-production in video production and how it allows the creative vision to be fully realized...

Summary: Consider the reception of Hulu’s “Pam and Tommy” versus Netflix’s “Pamela, a Love Story.” It’s important to let people tell their own stories and incorporate authenticity into brand content. By telling the real stories, you can spark real change. When it comes to storytelling, it is easy to fall...

Every time someone likes or shares your post on LinkedIn, you’re essentially getting free ad space. When someone shares your post, and they have 100 connections, that’s a lot of eyes on your brand from just one person — multiply that by hundreds or even thousands, and you can see...

As the world slowly recovers from the pandemic, many knowledge workers find themselves at a crossroads. On the one hand, the prospect of returning to the office stirs up a cocktail of dread and nostalgia. On the other hand, the threat of AI-driven job elimination looms large. It's like being...

Vanessa Archontidou worked for 20 years as a marketing executive at multinational companies. Today, she has made a career change. She founded AWomanCanBe.org, through which, by organizing mountain missions, campaigns, speeches, and many more environmental actions, she tries to raise awareness about climate change.  AWomanCanBe.org is an organization through which...

People worldwide have been eating Korean food and loving its unique tastes and ingredients for the past few years. South Korea is a popular place to visit, and you can go there any time of the year. Without a food tour, a trip to South Korea is incomplete. Foreigners, as...

The role of a finance department is critical to the success of any organization. In today’s fast-paced business environment, traditional financial management approaches may no longer be sufficient to drive growth and profitability. Digitization has transformed the way businesses operate with technology companies leading the way. Specifically, software companies can...