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CEOWORLD magazine - Archive in Matthew Lee Sawyer

Matthew Lee Sawyer

Matthew Lee Sawyer

Matthew Lee Sawyer is an American business and marketing strategist, consultant, author, and educator. Matthew founded USAccelerator, which helps companies identify opportunities and gain traction in U.S. markets. Matthew is an Adjunct Professor at Columbia University, and he teaches graduate courses in business and marketing strategy at NYU. His book Make It In America, How International Companies and Entrepreneurs Can Successfully Enter and Scale in U.S. Markets, was published in December 2022.

Matthew Lee Sawyer is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn.
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Executive Insider

STRONG LEADERS NEEDED FOR U.S. EXPANSION

Executive InsiderMatthew Lee Sawyer
If you’re thinking of boosting your organization’s revenue by expanding to another region or country, you must be strong. If you’re thinking of boosting revenue for your non-U.S.-based company by entering the American market, you must be super strong. Some might call you foolish or crazy, but I’m not one...