Social media offers businesses many opportunities to engage with their audiences, but the challenge is always to not only find where your audience is, but also how to ensure levels of engagement that make the effort worthwhile. Doing social media for the sake of it should no longer be acceptable...

Small business owners and especially solopreneurs often find themselves extremely busy ‘doing the job’ that they allow themselves very little time or thought about managing business risks.  It is often the inattention paid to business risks that results in business failure – and not that the business owner is incompetent...

AJ Abdallat, the CEO of Beyond Limits, is on a mission to make life better for all of us by changing the landscape of artificial intelligence so that it can achieve its unfulfilled potential. Many pundits of the technology eagerly are anticipating his next move as he is uniquely qualified...

Evolving Workplace - Information technology, shifting cultural attitudes, and the rise of globalization are all major factors that have only begun to completely redefine the workplace as we know it. Established cultural touchstones are changing at a pace almost too rapid to keep up with; with even the classic (but...

Stock photography gets a bad rap. Some consider use of stock photos to be lazy, generic, or less than authentic. But the truth is, stock photos are a great asset to the savvy business owner, when chosen and used wisely. That's not to say there's no such thing as bad...

In the tough-as-nails corner offices of the B2B world, thought leadership was once dismissed as a soft skill — nice to have, but inconsequential relative to the bottom line. However, a recent report from LinkedIn and Edelman (“Executive Thought Leadership and B2B Demand Generation”) illuminates thought leadership as one of...

With the price of Bitcoin going parabolic during 2017, the underlying technology, blockchain, has been a hot topic this year too. For those unaware, a blockchain is an ever-growing list of information which is cryptographically secured. They behave like a database only they require no trust from those using the...

A strong mind allows us to maintain focus, keep calm and do our best work; even when times get tough. Reflect for a moment on the ways in which your mind impacts on your ability to deliver outstanding service to your customers.  How well do you respond to challenging customers...

Years ago, before I hired a sales team, I would personally take, and make all our company’s sales calls. On one memorable afternoon I received a call from a prospect - and after some initial pleasantries, I asked how I could help. The gentlemen replied: “I just read in the...