CEOWORLD magazine - Archive in Roy Osing

Roy Osing

Roy Osing

Roy Osing is a former president, executive vice-president and CMO with over 33 years of leadership experience. He is a content marketer, blogger, educator, coach, adviser and the author of the book series Be Different or Be Dead.
Education and Career

Why your competitors are afraid of the truth

What are they really afraid of — your truth or their truth? It’s a combination of both: what they see you doing in the market and what they observe when they examine their plans and strategies. But it’s THEIR truth that scares them the most because that’s all they can...
CEO Advisory

This is what happens if you have a leader who floats

The "missionary position" of leadership reflects the traditional organizational model. Leaders responsible for vision and strategy are on the top of the pyramid; employees who execute the chosen strategy are scattered downward throughout the structure. On paper the missionary position is viewed by traditionalist organizational design experts as being the...