archiveChief Marketing Officer Insider

2021 has seen the rise of Non-Fungible Tokens across all industries. Firms and entrepreneurs have utilized these blockchain assets to extend their reach. And through technological advancements, people are beginning to discover better ways to maximize their profits and push their brands across frontiers. But despite the increase in blockchain...

How can you retain and hire people who strengthen the organization at every level? The numbers are scary: 65% of employees are looking for a new job according to PwC. McKinsey & Co. argue that nearly two-thirds say that “COVID-19 has caused them to reflect on their purpose in life....

Based out of Southern California, Krishen Iyer is an entrepreneur working at the local level in the Fresno area but is known and respected on the larger stage in his field, focusing on insurance and insurance-related products and services. Krishen Iyer Quickly Launched a Successful Career Out of College After...

Over the years in his career as the global research director of Deloitte LLP’s CFO Program, Ajit Kambil has seen countless examples of executives being promoted to C-Level positions without having the tools needed to communicate their visions to their stakeholders. “As a C-Level executive taking on a new role,...

We live in a time of unparalleled disruption Supply chains are being knocked sideways, consumer markets altered, and public institutions are stretched to their limits. The world over, organizations are spending significant amounts of time, talent and treasury navigating our increasingly complex business system, the challenges of which are exacerbated...

When was the last time you saw a major failure in implementing decisions? What about in project or process management? Such disasters can have devastating consequences for high-flying careers and successful companies. Yet they happen all too often, with little effort taken to prevent failure. For example, many leaders stake...

Customer experience is a complex relationship between your company and your customers. The most successful companies out there are defined by the customer experience that they offer. For an approach to be effective, a company must take care to account for every element of the customer experience. There is a...

Successful projects managers must possess a unique combination of skills and experience — including excellent communication. But communication within the project management world differs from effective communication in other leadership roles. This article is part of CEOWORLD magazine’s ongoing series on C-Suite Advisory. Visit CEOWORLD magazine’s homepage for more stories....

Poor old ego: it gets such a bad rap. We call it out when people have self-serving attitudes and behaviours. We read articles about how to overcome it. We remain humble and quiet in success, too afraid to own our wins – to be seen as too loud or too smart...

You've put customer experience at the core of your contact center strategy, and you want to be sure that what you're doing is on the correct track? Here are five indicators that you must be aware of in order to create a dashboard that accurately reflects your priorities, progress, and...