In 2019, the manufacturing industry generated nearly 2 petabytes of new data, more than any other sector worldwide. And while manufacturing is one of the most automated industries in terms of production, most companies still rely on whiteboards and Excel spreadsheets when it comes to leveraging this data to manage,...

Whether you call it a strategy, a goal, or simply an effort at improvement, any initiative you as a leader drive in order to significantly move your team or organization forward will fall into one of two categories. The first mainly requires a stroke of the pen and is relatively...

In today’s digital scene, more people are going online to shop for almost anything. This has not left the legal services profession behind. In the recent past, especially with the occurrence of the coronavirus pandemic, people have become more cautious about visiting offices to seek legal representation. With potential clients...

9 Pandas is a full-service advertising agency that helps clients develop marketing strategies and activate partnership agreements, as well as assisting with the formulation of slogans, naming, scripts and creative content. As a market-leading advertising agency, 9 Pandas offers a fully integrated solution to meet its clients’ marketing needs. It...

Behind everything we do, there must be a deeper purpose. Fashion leads and shapes ideas on a global level, and we should be doing that not just for the industry, but for business as a whole. As fashion brands look to provide beautiful pieces that may push the boundaries of...

What are the steps to launch a product? It is not only about the steps we have to follow and the sequence of these steps, it also has to do with the fact that once we complete a step we move forward and we avoid coming back to re-evaluate the...

In the early stages of the COVID-19 pandemic and lockdowns, restless consumers turned to the internet to carry out their everyday activities and get entertainment. Countless innovations emerged during this time, but many of them could actually be here to stay for the long haul. Rhett Power covers four industries...

Closing new customers is cause for celebration. You ring the bell, bang the gong, or pop open a bottle of champagne to commemorate closing a new deal. As long as you keep getting new logos, your company is winning, right? Not necessarily. When you treat every new customer as a “special...

If you have been anywhere near social media in the past couple of weeks, you will likely have seen throes of people BEGGING for and invite to ‘Clubhouse’. So what is this ‘Clubhouse thing’ that people are selling their children to get onto? Basically, its a social media platform that...

Travel, a trillion-dollar industry in the U.S., isn’t only about hotel chains, airlines or cruise lines. It encompasses every aspect of tourism from quaint pumpkin patches and charming B&Bs to majestic national parks and expansive beaches. Even sports like golf and tennis, not to mention pickle ball, have a part...

“Encourage innovation. Change is our lifeblood, stagnation our death knell.” These are the words of David Ogilvy, a British executive who was widely known as the “father of advertising.” Ogilvy has attributed the success of his campaigns for brands such as Rolls Royce, American Express, and Dove to meticulous research...

Augmented and virtual reality are the future of meaningful, immersive customer experiences. By tapping into technology trends, you can better tell your brand’s story and resonate with audiences. The key is taking a holistic approach to engage every channel, sense, and possibility. Over the past few years, there have been tremendous...

As soon as a businessman realizes he wants to start a new business he needs to come up with a plan. The business plan will help you put your feet back to the ground and gain a more realistic perspective of what you intend to do. It will help you...

First things first, the moment you read “remotely”, you were excited but also unsure. Excited because you know it is a win-win situation and saves you so much money. As a startup, you do have your very own challenges and expenditure is a burden you don’t want to increase. Unsure...

Regardless of your professional role, qualifications, and status, every employee is faced with making vital decisions throughout their lives and careers. However, high-ranking executives like CEOs, CFOs, COOs, etc., often have to make impactful, profound decisions that change more than their immediate surroundings. These choices will affect the company culture,...