Creating successful corporate events in the post-pandemic era looks slightly different. You must cater to diverse attendee personalities by ensuring meaningful connections. To ensure excellence, challenge your perceptions, personalize engagement through personas, and foster individualized networking opportunities. It’s no secret that events are back. Although they might not look the...

The bar for great customer experiences in the digital age is increasing as the transformative power of artificial intelligence (AI) enhances customer interactions. AI-powered analytics help companies gain insights into customer behaviors and better identify pain points and preferences. As a result, companies can tailor the delivery of their products...

Few words generate a wider range of opinions and emotions than “success”. Not only does everyone have their own version of what being successful implies but also of what it takes to achieve it. However, no one can argue with the idea that an essential skill to success is effective...

You probably work in an organisation with products or services of great value to others. You probably have brilliant minds around you, people who inspire you with what they can come up with, and you are excited to share this with the world, convinced you have something of real value...

Continuing growth is one of the fundamental measures of success in business. A growing company is a healthy company. Growth brings resources that can be invested back into the company, ensuring you have the right team – and that they have the tools and training they need to keep your...

Generative AI, with its multifaceted capabilities, has swiftly permeated various industries, but its foray into the agency realm sparks particular interest.  Through insights garnered from the Generative AI For Agencies – The Peer Interviews eBook, we navigate the nuances of this technological evolution and its profound influence on modern agencies....

By mid-2022, 80% of business executives already believed that AI could be used to automate any business decision. Later that year, with the explosive entry of ChatGPT onto the market, some companies got an opportunity to act on this instinct. While generative AI is a relatively new technology with many...

In an era of information overflow, the key to success is not the volume of data available but how it's analyzed and utilized. As senior executives, the obligation to make data-driven decisions is ever-increasing, especially within training and development.  In this regard, an enterprise LMS (Learning Management System) is invaluable,...

Welcome to the realm of STEM education! Thank you for following our article series. As we had previously announced, in this article we will deal with a very important factor for the success of STEM courses, the one that concerns the relationship of the STEM philosophy with the finding, the...

Although male CEOs continue to dominate much of the industry, the telecom sector, which requires modernization, appears to be increasingly turning to female executives for leadership, according to the latest report from the CEOWORLD magazine. Allison Kirkby is set to become BT's first female CEO next year, joining a growing...

Businesses today rely on search engine marketing (SEM) to reach their target market and increase website traffic. SEM campaigns, centered on paid search advertising, can yield significant results when implemented strategically. This post explores strategies to ensure a successful SEM campaign that maximizes ROI and boosts online visibility. Set Clear...

Tubi appointed Anjali Sud as its new Chief Executive Officer. Sud will officially join Fox Corp.’s free, ad-supported streaming TV (FAST) service on Sept. 1, 2023, succeeding founder Farhad Massoudi. Sud will report to Paul Cheesbrough, CEO of Tubi Media Group, which Fox formed this spring to house its digital...

Anik Singal, CEO and Founder of the online education platform Lurn, Reviews The Changing Face of Online Education. Since the pandemic, investment in education software and online learning platforms has skyrocketed. But, in order to effectively serve this growing audience that wants to learn online, institutions need to create evergreen content...

The creation of a successful video begins long before the cameras start rolling. It involves careful planning, organization, and attention to detail before delving into the intricacies of pre-production. This article explores the significance of pre-production in video production and how it allows the creative vision to be fully realized...

Summary: Consider the reception of Hulu’s “Pam and Tommy” versus Netflix’s “Pamela, a Love Story.” It’s important to let people tell their own stories and incorporate authenticity into brand content. By telling the real stories, you can spark real change. When it comes to storytelling, it is easy to fall...