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CEO Advisory

3 Ways To Embrace The Differences Between Freelancers And Gig Workers

Recently, a frazzled freelancer approached me at an event and asked my advice. An agency still owed him $15,000 for work he'd completed, and he wasn’t sure how to proceed. The problem, unfortunately, was that the agency had been acquired by an entity that didn’t accept liability for outstanding vendor invoices....
CEO Agenda

Content Is King The User Is Queen

The fact that content marketing and an overall digital strategy is essential to your success online is no longer a point anyone will argue. But often the way we present content is all wrong. We are concerned with search engines and SEO, but we have to keep some things in...
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