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Ways to Make Your Website Load Faster

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Your website’s loading speed can absolutely make or break your visitor’s experience with your site. It’s probably the single most important thing the average user is concerned with. If a website doesn’t load quickly, then the visitor will move on to a different website or service, completely forgetting about yours. Make sure to use every tool at your disposal to make the website as fast as possible as it directly impacts its appeal.

Dedicated hosting

A lot of times, people prefer to spend less money on hosting, which means sometimes, they end up using shared hosting. While shared hosting isn’t a bad idea if you’re starting out with your first website, it’s something that should be ignored by businesses and services. The hosting you want is either Dedicated or Virtual Private Hosting. That way, you’d get to use the full resources of the server, which means your website’s speed will immediately and noticeably improve in a matter of minutes.

Don’t use too many or too large images

Images are often the main culprit behind slow websites. Their size and frequency really impact loading times, which means you should definitely consider either using less or using smaller images. However, having either small images or no images can get really boring for a website, which means you should optimise them for the internet. You can compress them, shrink them, or crop unnecessary parts of the images. That way, you’d get to keep them while still reducing load times.

Use DNS hosting

Most of the time, when picking out hosting options, people just pick the DNS hosting options that are packaged with regular hosting. Because of this, there is a misconception that DNS hosting is the same as webhosting. However, it’s completely different, and utilising it can reduce load times. DNS is a system that basically allows the internet to function as we know it, by assigning human language where otherwise computers see only numbers. This type of hosting requires less processing power because it’s mostly used for accessing a database with domain names, but it’s incredibly crucial nonetheless. Providers like Memset offer great DNS hosting.

Make use of website caching

This is something that benefits only repeat users because it’s a feature that allows the web browser to remember the website after loading it once. Once it’s loaded into the browser, it’ll make the website load much quicker than it otherwise would have. This doesn’t work with first time visitors since they have to load the website in the first place. There are plugins and server configurations to make your website cache, so you have a few options on how to make it happen. In any case, consider using it because it’s very effective, and it doesn’t require you to alter your website’s design.

Website speed is incredibly important. You should do everything in your power to make sure it’s as fast as possible, while still looking good to use. A fast website means happy and returning visitors, which in turn ensures your business’ success.


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Emma London
Emma London is a columnist and member of the ​CEOWORLD magazine editorial board. She's one of the magazine's founding editors and leads global newsroom coverage and management. Having lived in five different countries — the United States, Canada, Australia, Spain, and the United Kingdom - Emma is obsessed with how tech empowers people from all walks of life. She is fluent in Spanish.
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