C-Suite Agenda

The buzz out of Brussels – IMF, Eurogroup reach $57.8 billion deal on Greek debt

A statement after nearly 13 hours of talks, Greece's international lenders (the International Monetary Fund and the ECB) agreed to reduce Greek debt by 44.5 billion euros. The eurozone said Tuesday it will be in a position to re-start the paying out of some €44.6 billion ($57.8 billion) in loans...
C-Suite Agenda

Loyalty Lore and Truisms

The many “truisms’’ of customer loyalty lore are mostly a set of mythologies to deceive the gullible and exploit the innocent. Let us explore these mythologies and then talk about best practices for customer satisfaction and customer loyalty research. The Mythologies: Rising customer satisfaction scores are positively correlated with increases...
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