archiveChief Marketing Officer Insider

Less than a decade ago many economic players pronounced the triumph of global marketing. Governments encouraged market-based decision rules of economic games. Those who invoked benefits of government planning and state monopolies rapidly encountered substantial public doubt. Ten years is a long time for firms and their customers. Conditions have...

The Hinduja family is partnering with New York-based Focus Financial Partners Inc. (NASDAQ:FOCS) ("Focus") to launch Beryllus Capital, a multifamily office that will serve the world’s ultra-high-net-worth families. Beryllus Capital will have offices in London, Geneva, and Singapore. Beryllus Capital will be led by Amit Kotha, a founder and veteran...

No matter whether you come from a family which is relatively wealthy or not, money has a way to always be an issue for college students. Perhaps because many parents do not want to spoil their children with fat checks, students have to become creative when it comes to earning...

In today’s global market, executives find their employees’ welfare crammed somewhere between schedule conflicts, long meetings, and an ocean of emails. And on hectic days, it could be jammed in the copy machine for all we know. It’s not that executive leaders don’t care. The fact remains, the Information Age...

Our lives are often like a book, filled with chapters.  My first chapter was my childhood and my education.  My second chapter was as a professional athlete – playing for the Seattle Seahawks and the Tennessee Titans. I retired from the NFL in 2014.  Since then I’ve built a new...

When someone on your organizational team interferes with progress, it can be tempting to label them as a troublemaker and dismiss them. Labeling is not helpful and gives you an excuse to do nothing. Rather than thinking of these people as problems, think of them as valuable contributors who are...

Of all the things that Amazon founder and chief executive Jeff Bezos has accomplished in his storied career, none may be as important as the orderly retirement he recently announced. Bezos, 57, had given no sign that he was going to step away from Amazon. The global pandemic and the...

Kirstyn Nimmo isn't just an award-winning social impact expert and founder of GOOD WORX, a social innovation consultancy equipping brands to generate equity, act with accountability and shift culture toward equality. She is also guiding top companies such as Yahoo in building allyship and anti-racism solutions that help generate equity...

Electric vehicles are the need of the hour. Companies have come up with different electric vehicles and ever since have been enhancing their features. Electric vehicles have become much faster, smarter and efficient now. Many companies have been launching electric motorbikes lately. Not only electric bikes are the next big...

A fairy-tale winter escape is something we all long for. But it becomes a bit difficult when zeroing on the magical destinations to feast on. Nevertheless, if you are longing for such cozy retreats, then this blog below has some of the finest igloo hotels to consider. Having ice sculptures,...