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CEOWORLD magazine - Latest - Executive Insider - Hairstylists of Today Meeting Customers’ Expectations

Executive Insider

Hairstylists of Today Meeting Customers’ Expectations

Salons offer personalized services, and women love them, but what are the things we women are looking for from our hairstylists? Today we focus on what makes a woman stick with a certain salon and never change it.

  1. Constantly informed and educated 

    Because the beauty industry is growing so fast and is in constant demand from women mostly but men as well, new techniques and products come up every day. In addition, styles change like crazy, and the salons must be informed about them. One has to keep up with the trends and be aware of everything new in the industry.
    Apart from that, they need to have tested all of them before they share their knowledge with their clients. Conferences are not only for doctors. It is satisfying to be the best in what you do.
     

  2. Experience is the key to success 

    If, in all jobs, experience is vital in hairstylists, it is crucial. Clients often encourage young people to try new things. However, they become very conservative when they want to try eccentric ideas on their hair.
    Regardless of whether we like it, experience is indeed the key, which is why we are willing to pay a serious amount of money for the salons. A salon must have experienced employees that will allow customers to feel secure.
     

  3. Consulting and giving personal advice 

    The hairstyle determines the beauty that will come from someone’s personality, and women are very demanding about it. Most women are not sure what looks better on them. Some may have even found the perfect style, but they may still want to make a change. The advice of your hairstylist is vital, and you should look for that when you visit a salon.
    One of the most challenging parts of this job is to know what will look good on the person who asks for the professional’s opinion and give proper advice. Hairstylists have to understand what the client wants before clients even realize that.
     

  4. Be friends in a way 

    Going to have your hair done may take hours. If you are not going for a simple haircut, visiting your favorite salon takes time. No one wants to go to a place for a long time and not talk with anyone. Salons also have a social character, and bonds are becoming created if a lady goes to a certain salon for a serious period.
    Being friends and being able to chit-chat in a friendly, warm atmosphere is a part of the process. Clients may only be satisfied with the final result if they have had a good time during the process.
     

  5. Dedicating time and offering customer service 

    As mentioned before, a salon is not just about the haircut. The business is offering a service as a value product to the customer, which is vital to do correctly. You should never decide to continue your cooperation with any salon that is not willing to treat you the way you deserve and dedicate their time to you. Like spas, the salon should offer a comfortable environment and a relaxing interaction. 

  6. Natural and healthy is the fashion of today 

    It all started with an ad for a popular shampoo which came on with the phrase ”health equals life equals beauty.” The idea that beauty is strictly related to health touches many people’s hearts. Nowadays, most celebrities choose natural hairstyles. In the old times, women would choose extravagant styles in hair and clothing. These trends were very in fashion in the 80s,’ and they still had a loyal audience in the 90s’ but today, they are completely forgotten.
    Paying a visit to your favorite salon should give the person in charge a clear message. Natural and healthy are today’s fashion and are expected to last long. Stylists should be able to arrange the techniques in a way that satisfies this simple criterion. Remember demanding what you deserve is all you need to do.

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CEOWORLD magazine - Latest - Executive Insider - Hairstylists of Today Meeting Customers’ Expectations
Anna Siampani
Anna Siampani, Lifestyle Editorial Director at the CEOWORLD magazine, working with reporters covering the luxury travel, high-end fashion, hospitality, and lifestyle industries. As lifestyle editorial director, Anna oversees CEOWORLD magazine's daily digital editorial operations, editing and writing features, essays, news, and other content, in addition to editing the magazine's cover stories, astrology pages, and more. You can reach Anna by mail at anna@ceoworld.biz