archiveChief Operating Officer Insider

Why Businesses Are Investing Heavily in Affordable SEO For 2026 The digital marketplace is facing a recalibration. Advertising costs have surged while returns have plateaued, forcing businesses to wonder if traditional marketing campaigns justify their price. At the same time, the pressure to keep companies visible and active has only...

Respect may be one of the least discussed human qualities, often taken for granted as most of us go through life without giving it much thought. However, it is my contention that respect deserves more attention, consideration, appreciation, and praise. Respect is fundamental: mutual respect creates friendships and enables societies...

It’s time to think about holiday hiring, already. Last year Employers across the country added 12,000 jobs in October, after adding more than 200,000 in September. Which means the time is here to start getting your plan in place to tackle your high-volume, hourly holiday hiring. The name of the game is speed, scale, and quality. Here’s your playbook for tackling this...

What exactly is the requisite CEO mindset for increasing value for all stakeholders? “Editorial” may not be the first adjective that comes to mind. However, in a recent interview, global C-Suite consultant Flavia Barbat made a compelling case that CEOs who nurture an organization-wide editorial mindset can better identify their marketable uniqueness, more effectively align sales...

Inflation is definitely one of the issues that keeps the modern CEO up at night. It’s an inescapable economic reality driven by far-flung and unpredictable forces that has the power to squeeze profit margins, increase borrowing costs, and chill consumer activity. If there were one problem most business leaders would love to solve, it...

A viral email about a work from home “five minute rule” lit up social feeds recently and was covered in prominent newspapers, complete with a demand that employees “notify the team” before even taking a bathroom break. That kind of policy mistakes motion for progress and fear for leadership. It also collides...

In the rapidly evolving landscape of business and technology, Generative AI (Gen AI) learning programs must be dynamic, continuously adapting to meet shifting organizational needs and emerging technological advancements. Central to this adaptability is the systematic incorporation of data and feedback, which drive the ongoing refinement and relevance of these...

Sustainable construction is no longer a distant possibility, but a reality that shapes how we live now and how we will live in the future. As global communities face increasing environmental and social pressures, our approach to building must keep up with new demands for efficiency, safety, and resiliency. Safwan...

Laptops opened, teams formed, and within hours non-destructive testing professionals moved from whiteboard sketches to working artificial intelligence agents tied to real inspection scenarios. At the American Society for Nondestructive Testing’s annual meeting in Orlando, the format shifted from listening to building as members advanced through a guided sequence that...

In today's fast-paced business world, efficiency and productivity are more important than ever. Microsoft Copilot, a powerful tool within the suite of Microsoft products, aims to enhance these aspects of work by offering advanced capabilities to streamline various processes. But to harness its full potential, proper training is essential. That's...