Monday, March 30, 2020

Business Education

America’s 10 Most Marketable Professional Athletes, 2016 List

Peyton Manning

Amazingly enough, NFL quarterback Peyton Manning tops the list of America’s 10 most marketable professional athletes of 2016, according to global data and information company Nielsen.

It’s important to note, N-Score ratings system by Nielsen, which gauges the endorsement potential of celebrities based on awareness, likability and 10 other attributes, including “influential,” “trendsetter,” and “stylish.” graded Manning a 88 on a 1-100 scale.

The legendary American swimmer Michael Michael Phelps ranks directly behind NFL’s Peyton Manning among all professional athletes, followed by the Olympic gymnast Simone Biles. Serena Williams and LeBron James round out the top five.

America’s 10 Most Marketable Professional Athletes, 2016

  1. Peyton Manning
  2. Michael Phelps
  3. Simone Biles
  4. Serena Williams
  5. LeBron James
  6. Venus Williams
  7. Eli Manning
  8. Dale Earnhardt, Jr.
  9. Danica Patrick
  10. Tom Brady

Marketers, on your mark, get set, go!

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Dr. Amarendra Bhushan Dhiraj
Dr. Amarendra Bhushan Dhiraj is the CEO and editorial director at CEOWORLD magazine, the leading global business magazine written strictly for CEOs, CFOs, top managers, company directors, investors, senior executives, business leaders, and high net worth individuals.
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