Business-to-business (B2B) buying cycles have grown increasingly complex over the years, with 77% of buyers agreeing their last purchase was over complicated. Typically, the B2B buying cycle can last from a couple of weeks to months, with an average of 6 to 10 people involved, according to Gartner. Most of...

Polyvision Corporation, a global leader in the innovation and manufacture of CeramicSteel, collaborative writing products, and architectural panels for cladding, is “Reimagining the Wall.” Spearheading this mission is Kevin McCoy, Polyvision’s recently announced Chief Executive Officer, who is driving the company’s vision across the global market. A long-time industry veteran,...

Artificial intelligence can provide some serious perks to your business. Despite this, knowing where to apply it can be difficult to figure out. If you’re looking to launch your business’s journey with AI, consider implementing it in these three areas.  Artificial intelligence is enjoying its moment in the spotlight. However,...

Rudy Kusuma’s unique approach to real estate sales sets Your Home Sold Guaranteed apart from its competitors in a significantly quantifiable way. He empowers his realtors with the tools they need to succeed in a way that actually benefits clients as well, rather than taking advantage of them (in a...

The cases of cyberattacks are becoming frequent and more costly every day. For instance, the FBI’s 2020 Internet Crime Report confirms that incidences of phishing, malware, extortion, nonpayment, no-delivery scams, and other attacks increased by nearly 70% in 2020, resulting in more than $4.2 billion in losses. Though the monetary costs...

Leaders must be proactive in creating a better future that can put the enterprise on a more predictable path to ultimately climb the summit of elite. Elite companies thrive and endure because they excel at creating a better future. So, how do companies create a better future and ultimately become...

Teaching is a life-long passion for Kirk Cooper, founder, and CEO of Ecom Automation Gurus. But these days, instead of finding Cooper inside a classroom instructing high school students preparing for the SATs, he can be found mentoring busy professionals on how to master the art of Amazon eCommerce.  It’s...

Planning and forecasting became virtually untenable and often downright unreliable for sales professionals in the last two years, dramatically increasing the reliance and importance of planning that provides real-time insights. According to a recent BARC survey, 89% of respondents claimed that the predictability of events impacting business was low to...

For B2B companies, being metaverse-ready means building the capability to digitally engage with customers in a multi-person immersive environment.  Imagine getting ten customers from their offices (or homes) all over the world to engage simultaneously in a digital workspace where they participate actively to discover the value of your solutions...

If the past 21 months has taught us anything, it is that corporate culture is the greatest asset or the greatest liability an organization has.  It is widely misunderstood, routinely ignored, yet a potential source of riches when it is managed well. Bearing that in mind, it seems nonsensical that...

With a net worth of $167 billion, the LVMH Moët Hennessy Louis Vuitton CEO Bernard Arnault surpassed Bill Gates to become the third richest person globally. The French businessman is the driving force behind some of the biggest luxury fashion brands in the world. The central rationale of this discussion...

As a business leader, how often has a consultant pitched you their silver-bullet solution, promising to dramatically increase your organization's productivity and profitability? Probably more than you would like. With so many options, it's no wonder the right pathway may be unclear! However, one proven pathway to increase productivity and...

If You Can’t Execute the 5-Factors of the RELIABE CARE™ Model! Your Customer-Experience-Journey has Radically Changed Since the Great Reboot Economy of 2020-21 & Leadership Must Be CLUED In? Amazing … It takes a COVID to wake-up businesses to how customers think, act and feel. It takes a major market...

DearDoc, a New York-based technology start-up company, is on a mission to push the healthcare industry forward. The practice growth platform helps doctors and medical practices grow and increase their patient load and their suite of services allows doctors to utilize the chat components that most Fortune 500 companies have...

The harsh reality is that not everyone who starts or manages a business will be successful. Companies can fail, and you may not become as successful as you anticipated. However, even if you’re not successful now, there’s still hope for it to happen. It may be a case of identifying...