archiveSenior Partner Insider

Shortly before the layoffs at Salesforce, Marc Benioff, cofounder and co-CEO of Salesforce, recently sent a company-wide Slack message complaining about the low productivity of recent hires made during the pandemic and asked “Are we not building tribal knowledge with new employees without an office culture?” Salesforce permits a high...

Businesses are a vital part of the local economy. They’re responsible for creating jobs, paying taxes and supporting other local businesses. Overall, they are the backbone of every community. Yet, when a community lacks strength, businesses must jump in and contribute to help their neighbors and make it a better...

The most common mistake businesses make in recessionary times is failing to plan their post-recession strategy Many leaders look back at 2007 through 2009 as a tough time to be in business. But 2010 was even harder.  We were emerging from The Great Recession sparked by the housing and subprime...

“Where’s Batman?”  Growing up, thanks to being named “Robin,” cheeky boys would inevitably ask me that question. Though I’m not that Robin, I do possess a superpower–strategic creativity. And I’m willing to share it with you. People tout the power of creativity but there’s a rub. Artists have the luxury...

On December 8, 2007, I experienced one of the most dangerous moments of my time as an Apache helicopter pilot fighting against the Taliban. But the lessons I learned from that experience helped us win that day and kept me and my men alive in future engagements with the enemy....

Harmony Vallejo is the CEO of Universal Events Inc., a company centered around working with ethical businesses and nonprofit organizations so the communities they work in can thrive. Universal Events Inc. provides support to nonprofits by taking on and managing their backend tasks, allowing them to focus on outreach and...

Who am I trying to reach with a Strategic Communication project? The first step to starting a Strategic Communication project is to identify your audience. Who is your message intended for? Once you know who you are trying to reach, then you can create a targeted message that will be...

People have the tendency to take speech impediments lightly, and many of them stay with those impediments until their dying days. While there is plentiful research on speech pathology, people seem to know very little about it. What’s more, they are quite skeptical of speech pathologists, the professionals about whom...

University life is often called the prime of one’s life experiences. Well, that may itself be a contentious statement, but there is a high element of truth in it anyway. Yes, undoubtedly, university life gives you a potent ground to explore dynamic experiences and glean from them the lessons to...

Imagine that you are an executive in the fast-moving, exciting hi-tech sector. The same day your start-up receives venture capital funds, you are on the operating table having a malignant tumor removed and diagnosed with two rare autoimmune diseases. The procedures and treatments that ensue have more unintended consequences which...