archiveEconomy Insider

As a marketer and a founder, I know that social media is one of the best tools I have to reach dream customers. But, all social media is not created equal. That’s why I focus on Twitter and LinkedIn. I can hear you asking, “There are so many channels, why...

Expectations of business leaders are changing at lightning (maybe even frightening) speed. The days when their role was to a large extent operational, focused almost exclusively on delivering financial results, are well and truly over. Today’s top executives are expected also to fit the mode of political leaders. And they...

The COVID-19 pandemic has changed countless aspects of how we do business. Regardless, one trend that has been growing in popularity even before the pandemic — offering a stellar customer experience — is set to become a mainstay. Here’s how to shore up your own CX to stay ahead of...

Health has not always been addressed in the same way. While today we have the luxury to live longer thanks to advance technology people in the past were not very troubled. The crucial part here is that we have to define which point in the past we are referring to....

Humans have been blessed with the gift of rational thinking and the ability to make assumptions and conclusions. The observation did not only help us survive but also allowed us to evolve. Today we will see how people copied nature and how they have worked on their own ideas as...

Robots have always been disruptive since their conceptual idea per se, the trademark sign of a VUCA (Volatile, Uncertain, Complex, and Ambiguous) environment. The idea that a machine can be made to carry out activities attributed to humans and sometimes ace them was somehow not easy to fathom. Interestingly, the...

International days have been created to raise awareness over particular issues or celebrate some particular situations. Since there are annual holidays to celebrate religious events in all cultures, humans thought that there should also be days that are dedicated to specific things and that we will decide what they will...

Way before the global pandemic hit, enterprises were taking a second look at how to manage the changing workplace and use of office space. COVID-19 just accelerated the process. There are a few reasons for this: heightened health and safety protocols, more employee burnout and higher turnover rates, and unpredictable...

Japan is a hub of scientific and technological innovation. But apart from the cutting-edge technology the nation also has its fair share in the education sector. Not many people know this but the Japanese emphasize learning a lot and that reflects in the literacy rate of the country. Thus, for...

Coming off one of the most disruptive years in history, public relations practitioners will find a business environment that’s been forever changed once they return to work on New Year’s Day. From the on-again-off-again nature of the COVID-19 recovery to the unrelenting advancements in technology, many new themes will emerge...