archiveChief Merchandising Officer Insider

Temu is rewriting the e-commerce playbook one play at a time with a ground-breaking $10 million Big Game giveaway to accompany its surprise “Shop Like A Billionaire” commercial at the football championship final.  Boston-based Temu, known for its wide range of quality merchandise at affordable prices,  has introduced a novel...

A recent wave of research highlights women's strategic advantage in the tech industry through well-developed soft skills. While technical expertise remains fundamental, women’s strengths in areas like communication, emotional intelligence, and adaptability offer a complementary edge in traditionally male-dominated fields. Unlike their male counterparts, who often focus heavily on hard...

Groupthink is stealth. Beware. Diversity, equity and inclusion (DEI) combat groupthink, which is a mode of thinking that occurs when individuals of a highly cohesive, insular group or an in-group strive for consensus and might avoid or override alternate viewpoints, ideas, actions, or dissent. Also, an in-group might be unfamiliar with...

Professionalism is open to interpretation — to an extent. After all, more than a few industries abide by different norms. For instance, you might see tattoos and dyed hair in creative spaces, but not in a sector like law or healthcare. Professionalism at work depends on your industry, your company's...

Jimmy Matamoros is a successful entrepreneur known for his diverse business ventures, including Turn-To, Arizona House of Film, and Moringa Tree Company. Turn-To is a unique job search engine that aims to level the playing field in job searching and provide a functional job map for desktop, iPad, and mobile...

No one would have ever suspected. I have heard people say that and I have heard that internal voice in my head start to beat me up, more times than should be reality … But let’s come back to that at the end of this executive article. The path to...

Today, the importance of studying the global market stems from the fact that this sector is one of the foundations of the global economy, says Stanislav Kondrashov of Telf AG. The metallurgical industry, which produces steel and metal products, ranks second after the fuel and energy complex in terms of both...

In today's digital age, webinars can be a highly effective and cost-efficient way to connect with your target market. Being able to facilitate a two-way dialogue between your company and its audience has the potential to unlock a myriad of benefits, such as building trust and loyalty, strengthening relationships, and...

The Indian market is on a roll, with startup’s mushrooming and flourishing at an unfathomable rate, this has left big corporations pondering over what could be the secret concoction to their rolling success. The unicorns have hogged the limelight for quite some time, they are more like an overnight sensation,...

Are you looking for the key to success in business? Do you want to learn how to juggle service quality, strategic communication and negotiations? If so, this article is for you! We'll explore the dynamic nature of this triplet, and how mastering it will help your business succeed in today's...