CEO Insights

“Why are we all here?” asked Dan, the CMO of the multinational pharmaceutical company for which I was consulting. We all looked at one another—marketers, creatives, strategists, and brand managers. Then Dan looked at me, expecting a response, and then everyone looked at me. “To conceive an impactful marketing idea...

Recently, the research and consulting firm Gartner asked hundreds of Customer Support and Service (CSS) leaders to share the strategies they are pursuing to navigate global economic headwinds like inflation, rising interest rates, tight labor markets, and disrupted supply chains. Let’s see how your approach aligns with the Top 5...

Various developing countries on a continuous basis, undergo assorted economic crises. To overcome these crises and garner economic development, entrepreneurship is the key path for adoption. Therefore, several countries are taking effective steps in this direction by providing the infrastructure needed for entrepreneurship. This includes initiatives on setting up incubators,...

In May 2020, I wrote a piece for CEOWORLD magazine directed to the CEOs of companies who were enjoying a boost in productivity from their remote workforce. At the time, many CEOs advocated looking at the whole chessboard before getting too excited. While productivity may have been up, savvy leaders...

“Sir, are you a Rambo?” yelled my tormentor, as he questioned why I had attempted the task of flipping an 8-man inflatable boat single-handedly. “No Sir, Instructor Smith!” I shouted back over the crashing winter waves of Coronado California, (home to Navy SEAL basic training called BUD/S (Basic Underwater Demolition/SEAL...

Ask any traveler about their first night in Paris and they are likely to smile. There may even be a twinkle in their eye.  I laugh because I am remembering my first night -- in jail. (My only night in jail!!!)  A Bold Beginning During my teenage years, when backpacking...

Today we will focus on identifying your business's audience and deciding which one serves your vision best. The variables of segmentation Geographic The country, city, or region you intend to sell gives a clue about the people you will meet there. The density of the particular area, such as whether...

One of the things people will try to learn when they want to develop themselves is the set-goal process. A part of it is linked to the goals you set. Actually, it is not the goals themselves but how you will place them. The word coaches use here is the...

The upending of even the most carefully constructed plan has left countless individuals who have invested time, effort, and finances to make their dreams a reality at a crossroads. It forces the strongest among us to reassess everything we've worked so hard for. While these journeys can be daunting, they...

Interoperability is not the most well-known asset in business, but it’s critical for success today. By making your business more interoperable, you make everything more connected. With greater interoperability, you can provide increased transparency to stakeholders, better collaboration between employees, and consistent customer experiences.  The world may be more connected...