CEO Agenda

Your digital marketing strategy will prove to be very important if you want to see long term success for your business. In today's world, your digital marketing efforts will determine the level of engagement and reach you have with your customer. Digital marketing entails evaluating how your customer base interacts...

Oh, what a difference a few weeks makes! In early March, most Americans were carrying on with their daily lives and work routines without inhibition. But within a few dramatic days, everything changed thanks to a single pathogen: COVID-19, the novel coronavirus. Now, many folks are cooped up in their...

It is quite commonly said that if you have the power to make people laugh, you have the power to heal. Comedy is a serious business and not an attribute of many. It is easier to make people feel sad or angry. But when it comes to making somebody laugh,...

The coronavirus outbreak in 2020 has forced many businesses to move online and even focus solely online. On the other hand, enterprises that seek an easy and seamless to hire new employees this pandemic season, have to adopt technological apps. These are innovative applications that will streamline the hiring process...

One of the things I come across a lot lately is a degree of pessimism around technological advances in the workplace. Some people feel that increased automation and the rise of AI and related technology will see many types of roles become obsolete. However, I feel rather differently. When I...

Life is nothing more than a total of stories, experiences, and people that you meet along the way. Our path unravels based on the choices we make, and more often than not, people choose to follow their hearts. Mehdi Mobarakeh, a widely successful serial entrepreneur, decided to spend his time...

Stories about entrepreneurs make great headlines. The success story line has a few proven main themes - Poor boy/girl makes good, David versus Goliath, or believe it or not!  However we get there, the reader can’t help but wonder, could that success me mine if I tried my hand as...

When you want to grow your eCommerce brand, you should use a few simple tips that allow you to reach more customers, offer more products, and save money. Your company will grow because it has been set up affordably, and you can market your products in a way that helps...

Getting dressed can be a stressful task, especially when there’s an interview involved. Not only do you want to appear professional, but you also want to look like a good fit for the company and its culture. Unfortunately, there’s no wonder outfit to suit all scenarios. Instead, you need to...

As much as you want predictability as a business owner, uncertainty is something that won’t go away. That’s why it’s important to take steps to protect your business. While external conditions may seem unfair, you should remember that everyone faces the same types of issues. In fact, in late 2019...