Jan Jacobs

Jan Jacobs

Independent Researcher Business Economics
Jan Jacobs, an independent researcher in the field of business economics and author of The Profit Formula®: The Way to Easy Profit Measurement. I have more than 20 years of experience as a lecturer in business economics in higher day education and also in evening education for adults at SWOT (Stichting Wetenschappelijke Opleidingen Twente).

As a subject teacher, I have always been critical of what was in many Business Economics textbooks. I am the author of The Profit Formula®: The Way to Easy Profit Measurement, Budgetary Control: Scientific Perfection Business Economics, and Banking World Finance Credit Crises: Tips, Facts and Editorials about what happened and what needs to be done.


Jan Jacobs is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn, Amazon, and JBAdatabank.
C-Suite Advisory

Measuring Financial Performance, Uninterrupted, from Start to Finish

Beyond the point of no return, the investor's cash flow-based perspective is substituted with the accountant's accrual accounting perspective. That is the way it is. This article shows you the way how to bridge the gap between 'strategic investment'-evaluation and the (improved) measurements of traditional accounting, the best of both...
C-Suite Advisory

The One and Only Standard WACC

Cost of capital versus return on capital. There is much ado about WACC in economic literature. Although there are many different WACCs proclaimed by famous writers (according to incomplete definition, incorporating equity for instance, whereas equity is an accidental market value), they are not good starting-points. WACC changes in time,...
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