CEO Advisory

The landing page concept has as many supporters as opponents. The supporters are touting about the benefits of having a landing page such as higher conversion rate, better targeting or improving customer trust. On the other hand, the opponents don’t see them as such a miracle-working tool and have rather...

The business landscape is undergoing a major shift. Driven by digitization, it has transformed into an environment where organizations rely primarily on their customers and suppliers. To function in such a challenging business environment, companies need to build an enriched digital ecosystem facilitating closer collaboration and new joint work practices....

There’s no doubt that mentorship is a critical stepping stone in the journey to mastery. In fact, a few years ago, I wrote an article about the three ways a mentor can accelerate your growth. But it’s important to acknowledge that spending too much time focusing on the best hack...

The world has always praised leaders for their vision, innovation, and disruption. But, today, our greatest leaders are differentiated by their ability to execute. If you are a leader looking to set yourself apart by your success in execution, you first need to understand why so many strategic decisions fall...

I’m not a mind reader, but as someone who has sat through countless presentations and conferences, I can share with you four big questions I ask every time I hear someone speak. If you are a leader or communicator who wants to better connect with your audience, they are questions...

Cryptocurrencies are big news in the world today, and it’s Bitcoin which often steals the headlines. However, there is another key player in the industry and one more than worth a look. Ethereum is currently ranked as the second-largest by market capitalization, and it undoubtedly players a massive role in...

Workplace culture is more than ‘the vibe in the air’. When walking in the door of any business, its culture can be observed and experienced from the behaviours, conduct, attitudes, words, principles, choices, experiences, relationships, principles, choices and incidents that exist or happen. As such, culture goes to the very...

Your logo is the first thing people see and remember when it comes to your brand.  Therefore, it needs to stand out and make a good impression at the same time. There are many ways you can speak to your customers or clients through your brand alone and therefore paying...

An academic essay is a distinctive style of writing. When you enter a college or university, you will have to master the art of writing different kinds of essays. If you know the basics of writing, you will have no problems to write an academic essay. Many students feel unconfident...

Avi Benezra, CTO of SnatchBot, recently discussed the ease with which even someone with no coding skills can deploy a chatbot by using the Bot Store – a marketplace where cutting-edge chatbots are sold in a fashion that closely resembles open source. Here are key takeaways from his comments: Using...