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Tuesday, March 19, 2024
CEOWORLD magazine - Archive in Prof. Dr. Michael R. Czinkota

Prof. Dr. Michael R. Czinkota

Prof. Dr. Michael R. Czinkota

Prof. Michael R. Czinkota is an associate professor of marketing and international business in the McDonough School of Business at Georgetown University. He is also the chaired professor emeritus for internationam marketing at the University of Birmingham in the United Kingdom.

Dr. Czinkota is the former Deputy Assistant Secretary of Commerce in the United States Department of Commerce (1987-1989) and a former head of U.S. delegation for Organisation for Economic Co-operation and Development (OECD) Industry Committee in Paris (1987-1989). From 1986-1987, he was a Senior Advisor for Export Controls in the U.S. Department of Commerce.


Prof. Dr. Michael R. Czinkota is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn. For more information, visit the author’s website.
Prof. Dr. Michael R. Czinkota
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The other day I was watching a Tucker Carlson Talkshow with a focus on Hungary. Several reasons motivated my interest: one was that Hungary is hardly ever mentioned in broadcasts or social media, and if so, only with a heavy negativity, as the bad guys. For example, Mr. Biden referred...
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Less than a decade ago many economic players pronounced the triumph of global marketing. Governments encouraged market-based decision rules of economic games. Those who invoked benefits of government planning and state monopolies rapidly encountered substantial public doubt. Ten years is a long time for firms and their customers. Conditions have...
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The global uncertainty surrounding the coronavirus disruption intensifies. Questions of human safety and business continuity reach far beyond the assessment of lock-down orders. In light of a pandemic, transmission expectations are sufficiently likely for an ongoing viral world exposure. What can be done to manage the unexpected? Which analogue situations...
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