Today, promotion on social media is an integral part of any PR campaign. It’s a great way to tell millions of subscribers about your project, for free or for a fraction of cost. Yet, the personal pages of the C-level executives and other key employees can often get much less...

Capital deployment decisions are among the most important strategic choices facing managements and boards. However, it can often be difficult to choose between investing organically or acquisitively in the business versus paying down debt, building cash or distributing capital via dividends or share repurchases. Some companies are better off distributing...

With the rise of technology and the internet, the modern era has brought a drastic change in terms of how various state institutions and businesses are run. Software-led digitalization of document flow is one of those radical changes, and therefore, the demand for software has been touching the sky. Such...

If you own a business, then hiring an eCommerce Software house is vital and will help you to gain a competitive advantage. An excellent eCommerce software house will provide you with software solutions that help you to manage your online business. All around the world, businesses are utilizing eCommerce software to...

We use the word “brand” constantly, and not just in the context of advertising and marketing – we regularly apply it to individuals (your “personal brand”). Today’s entrepreneurs and CEOs are well-known brands: when we think of Amazon, we think of Jeff Bezos; Apple equates with Steve Jobs, and we...

In the digital age, change is the only constant. New and innovative digital technologies are changing the playing field every year. In such a competitive and creative environment, you need a nimble mind and a strong work ethic to stay on top of new developments and ahead of the field....

Sharing stories has been a part of human civilization since the beginning. Stories engage and grasp consumers’ attention by sharing ideas, emotions, and experiences in powerful ways. Storytelling helps to build communities. Serving as a powerful vehicle for ideas, stories have eased their way into the modern era. Companies are...

This is an excellent time to start a consulting business, but many experienced entrepreneurs who have years of knowledge they could be earning a profit from don’t have the courage to enter into this tumultuous industry. While running a consulting business is no small challenge, it can be extraordinarily rewarding...

Millions of people are happy with their current job but nevertheless find themselves unsatisfied with their current level of income. Rather than quitting your job to find a new one, which can be a dangerous endeavor, many of these individuals are opting to embrace a side-hustle or a means of...

Where would James Bond be without his MI6 outfit? When Bond is out traversing the world in another attempt to stave off global catastrophe — as will be the case when “No Time to Die” hits theaters this spring — M, Q, and Moneypenny act as his eyes and ears...

Every year, millions of hardworking professionals dream about starting their own businesses without ever making the plunge and committing seriously to the idea. This is often because these aspiring business owners don’t think they’re cut out for the intense, competitive world of owning and operating your own business. The truth...

There has never been a better time than now to be a traveler. The world has become a much smaller place thanks to unparalleled connectivity options and ease of transportation. Provided you have the resources and the time, you can pretty much travel to the far reaches of the Earth...

The workplace is filled with four-letter words. “Work” itself is one. And so are “hire” and “fire.” No mistaking their meanings. But what about words that convey more feeling? Such as “care” and “love.” True, they’re not as tangible. More telling, though, they speak volumes about being in touch with...

Since the first appearance of digital marketing in the 1990s, access to digital media has been significantly enhanced. Subsequently, the years after saw giants like Google, Yahoo! and other web means of ads evolve. Whether you are new to the digital world or just pretty familiar with anything digital, knowing...

Remote work has been gaining momentum for some time now, and it is most certainly here to stay. As shown in the LinkedIn Global Talent Trends Report for 2019, some 72% of surveyed professionals revealed that upscaled job flexibility would be one of the determining factors in the marketing and...