If you don’t believe a good culture is important to your company’s health, it might be time to do a Google News search. It’s hard to argue the importance of company culture when a former em-ployee’s blog post exposé of a sexist culture incites the resignation of its President. If...

Why should you thank your employees for the hard work that they do for you and your company? In case you didn’t know this by now, workers are the bread and butter of any company. Without them, your business will eventually collapse. It’s very important to have good people working...

Are you eyeing to start a catering business from home? Do you require an example catering strategy for success layout? Would you like to realise what it takes to open a catering business with practically less budget? It is safe to say that you are energetic about cooking and you...

that should be considered when trying to build your brand’s authority on the internet. The first, and most obvious, is the fact that your brand needs a website – an online property that offers the world access to details about your brand, the products and services you produce, and other...

You’ve probably seen this headline and others like it a thousand times over. Most of these articles talk about ‘best practices’ or rely on ‘expert’ knowledge. This is not one of those posts. While we do consider ourselves experts, our suggestions rely on research and finding proof for our assertions,...

Everyone has stories, regardless of what you do, who you are or how ‘normal’ you think you are. In fact, the ‘normal’ stories can often be the most effective. Once you learn how to uncover your stories, you will also discover that you have lots of them — way more than you...

If you are in the process of starting a business and are worried that you will have too much competition in the world of global corporations, there is something you might like to think about before being overly concerned. Just shy of a decade ago the bottom dropped out of...

When it comes to creating content, we all want to do is better. However, way too many of us are focusing on the simplistic form of content creation -- which is text articles. Yes, text articles and content marketing are always going to have their place on the internet, but...

Are you about to start sending applications for your first job? When you don’t have any work experience, you lose a huge point of attraction. Most employers are not interested in the GPA or the types of courses you took during college. They are after applicants who don’t need much...