Marvel has caught the eye of the mainstream public in recent years thanks to the billion-dollars superhero movies. The brand and its logo have a 77-year-old history and a few changes until they both became so recognizable. The Marvel brand is now almost constantly visible and invests a generous budget...

CEOs and senior executives often find themselves in between jobs for various reasons. If this describes you, then you may be wondering what the best game plan would be for the time you spend between positions. One very useful idea that can be tailored to any situation is to try...

It is a great opportunity for your business to advertise overseas. This is your chance to expand your market. You can sell the products and services to more people. You might even have an overseas branch if you have done really well. This is the first step in your expansion....

As managers, we all have go-to methods and tools we consider to be tried and true. But there’s one tool that’s underutilized—and, at times, completely missed—by even the most successful among us: the “tool” of human capital. Human capital is the catalyst that releases value in all other resources. Without...

Have you ever noticed how you only start worrying about your health when you face a health scare? The same can be said for finance. Financial planning isn’t taken seriously until money, or the lack of it rather, starts becoming a problem. You never really think you have to plan...

We’ve mentioned before some different ways to startups and try to save money. Today we want to get a bit more personal. We want to look at ways the entrepreneur of a business can quickly help save money and do good. One might say that there is no need for...

A company that makes or develops a service or product needs to transport that final item to the consumer. The particular manufacturing process, the distribution approach, and the control over the system of vendors and marketers come under logistics management. Its positive aspects include getting better deals from the vendors...

U.S. colleges and universities spent a combined $71.833 billion on research and development in 2016, increased 4.8%, from $68.567 billion in 2015. Research And Development spending is highly concentrated among the top universities, with the top 30 colleges and universities accounting for more than 42% of all research expenditure among...

Today’s leaders have abundant opportunities to speak impromptu.  Whether in team meetings, elevator chats, corridor conversations, coffee room encounters, or parking lot chats—our off-the-cuff speaking skills are becoming increasingly important in today’s fast-paced, open office working environment. The power of these moments is that they give leaders the chance to...