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CEO Advisory

The Greatest Challenge In Our Industry: Trust

It’s lost. The Digital Ad Industry has been struggling with this for some time and when Mark Zuckerberg faced Congress sporting the tie that he’s refused to wear for the entirety of his 15-year career at Facebook, it marked the nadir. So what can our industry do to solve this trust...
CEO Advisory

Do Online Sales Funnels Really Work?

A coin has two sides, meaning that every concept has its' supporter and opponent. Hard to believe but sales funnels have skeptics who don't believe they deliver the results. They hate hearing about sales funnels and how they connect thousands of businesses to their real buyers and how entrepreneurs grow...
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