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CEO Advisory

Native Advertising: What You Need to Know

Native advertising is quickly becoming the advertising method of choice for e-commerce businesses. Native ads not only receive 53 percent more views than traditional display ads, but have found they increase purchase intent by 18%. For many businesses, both e-comm and otherwise, the switch to native advertising is crucial in...
Harvard University
CEO Agenda

Top 100 Higher Education Institutes Worldwide, 2019

Beating its neighbour MIT, Harvard University was once again emerged as the best institution of higher learning in the world, that's according to the latest Webometrics ranking. Coming second was Stanford University, followed by MIT, Oxford, UC Berkeley and the University of Michigan three, four, five and six respectively. The...
CEO Advisory

Contentworks On Business Equality In 2019

Amid a social media backdrop of #equalpayforequalwork, #heforshe, and #equalityforall, leading content marketing agency Contentworks reaffirms its commitment to business equality in 2019.  With a passion for promoting equality, the team has renewed its commitment to non-profit organisation Room to Read in a move that promotes global literacy. The company...
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