archiveVice president Insider

Developing a new publishing strategy in the media landscape is daunting. Content reigns supreme, followed by the heft of an established brand. But there’s more to thriving in the digital age. Much, much more. No one knows that better than the senior management team at The Arena Group, a conglomerate...

Horses have been people's friends and work allies for centuries now. Irrespective of their type, each stallion possesses some exceptional qualities which make them the most beloved of all animals. Also, if you have been a loyal follower of equestrian sports such as Derby, you probably know that certain racehorses...

As a communication specialist, I’m often asked about the difference between persuasion and manipulation. It’s an important question that I’ve been responding to and refining my thinking for decades. Whilst some will say, it’s just semantics, I personally agree that it’s important to understand the difference and be clear about...

Tough clients are just as likely as terrible bosses to send employees packing. So what can you do to ward off the negativity that comes from nasty clients? Try these techniques to build a cadre of clients who are a pleasure to work with and for. Move over, mediocre managers. Today,...

Grammarly/Harris Poll released a study recently called The State of Business Communication. To examine what’s getting in the way of collaboration, productivity, and output in the hybrid work era, the research team surveyed 251 business leaders and 1001 knowledge workers employed full-time by companies with at least 150 employees. Among...

Emotional Intelligence was popularised by Daniel Goleman and has been largely accepted as a necessary and predictive for success in work, relationships, and life. Fundamental to emotional intelligence is the ability to understand what others are feeling, how your emotions affect others, and how you can use emotion to enhance...

Functional training may sound confusing—but it's actually quite simple. Omar Yunes, CEO of 54D, a leading online fitness company, is explaining what functional training is, why it's so important, and how to incorporate functional training into your fitness routine.  What Is Functional Training? Functional training is about more than just...

A New Ownership Tool for an Evolving Marketplace: The past twenty years has seen a slow but steady shift in how businesses organize and operate, with an increasing number looking beyond the short term goal of simply maximizing financial profits for shareholders.  From an organizational standpoint, more and more companies are...

Growth hacking doesn’t feel intuitive to most traditional marketers or executive teams. Yet there’s little doubt that, when done well, this lean marketing approach drives incredible results. Consequently, if you plan on leveraging growth hacking in marketing at your company, you’ll want to avoid making these common tactical mistakes.  Growth hacking may...

“It would be better if everyone worked together as a system, with the aim for everybody to win.” — W. Edwards Deming, “The New Economics” It’s easy to agree with this quote, right? And I know what you’re saying: “Wouldn’t it be nice if it were true!” Well it can be....