archiveShadow Director Insider

Improving the customer experience is one of the best ways for your company to differentiate itself. And with Customer Service Week starting in October, now is the time to implement an initiative. Follow these steps to gain new customers, increase retention, and boost your brand reputation. Research from McKinsey indicates...

Working while raising a child can be a challenge. Working while raising a child as a single mother brings on an entirely new list of challenges. I happen to be a single mother and have learned a tremendous amount during the process. Prior to being a single mother, I was...

What boards should keep top of mind as they refresh strategies to be future-ready. In brief Management and the board should define “long-term” and develop a strategy that is focused not on where the organization “is going” but where it “can go.” It is essential for an organization’s talent strategy...

“Soft leadership can be defined as the process of setting goals; influencing people through persuasion; building strong teams; negotiating them with a win-win attitude; respecting their failures; handholding them; motivating them constantly; aligning their energies and efforts; recognizing and appreciating their contribution in accomplishing organizational goals and objectives with an...

A study conducted a few years ago analyzed the impact of five operating levers—price; revenue; cost of goods sold (COGS); selling, general, and administrative expenses; and research and development—on the bottom line of any business. Specifically, researchers were trying to understand how each of these independently impacts the overall profitability...

Have you found yourself on too many Zoom calls debating what direction a marketing campaign should go in? Have you heard your team bickering in meeting after meeting about what feature consumers will want in a new product? Have you just found your organization struggling to make a decision, any...

In my work as an executive coach, I spend many hours working with leaders helping them to recognise the reason they don’t have time to lead, is because they’re too busy doing other people’s work for them. Assuming leaders want to extricate themselves from this scenario, we explore how coaching...

Sarah was super excited to be promoted to a leadership role. She’d worked incredibly hard to climb the ladder and be considered leadership material. She would now be leading the team that she previously worked with. This made her a little nervous and she was concerned how her team would...

If there's one thing every team wants to hear from a leader in every communication, it's gratitude. In addition to boosting your team's morale and motivation, public recognition also reinforces that you're paying attention to and supporting their endeavors. Even minor expressions of gratitude can have a major impact on...

Running a full-service insurance brokerage is generally a straightforward proposition. The company’s agents prospect for clients and write targeted insurance policies for those who come on board. Agents earn commission for the policy sales and retention. As the agents’ books of business grow, the insurance brokerage expands and may offer...