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Thursday, May 2, 2024

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CEO Journal

Getting Hiring Right During ‘The Great Resignation’ – Riding It Though With Creativity

The last few years have seen wild changes in the world that pretty much no one anticipated.  Swings in the stock market, COVID lock downs and openings and then lock downs again and now a war in the Ukraine with a rogue Russian invasion.  Inflation is at a 30 year...
CEO Spotlight

Former North Face CMO Steve Lesnard Pivots From Sports To Beauty As Sephora’s New Global Chief Brand Officer

While some brands barely survived the COVID-19 pandemic, many enterprises thrived thanks to quick-thinking and future-focused leadership, creative marketing solutions, and the reimagination of brand identities. In these cases, changes in C-suite leadership revitalized brands, providing much-needed outside perspectives on the “new normal.” That’s been the case for the internationally-recognized...
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