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archiveChief Experience Officer Insider

Yanni Hufnagel
CEO Agenda

Lemon Perfect CEO Yanni Hufnagel Explains How To Gain Market Share

Entrepreneur Yanni Hufnagel makes no bones about how big he hopes his zero-sugar hydrating flavored lemon water brand Lemon Perfect will become. He wants it to be huge—$1 billion huge.  “By 2030, we want to be a billion-dollar sales business,” he says. “We’re on our way.” Hufnagel is the founder...
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