archiveChief Commercial Officer Insider

Mark Stiffler, a serial entrepreneur founder of Optymyze, discusses the seven tools his app offers for sales force automation. This blog post will give you a brief overview of each tool and how it can help streamline your sales process. Solution Today, businesses of all sizes are looking for ways...

Business Leaders Play A Role in Alleviating Our Troublesome Times. Amid today’s fractious political times and societal divisions, it may be time for business leaders and their organizations to step into the breach to narrow the divide and help solve societal problems. The very real alternative is continued gridlock, leading to...

…or, when it’s right to be wrong, and when it’s wrong to be right When it’s Right to be Wrong Sunday lunch was a really important family meal for my parents – especially my father. He cherished the opportunity to connect and share with whoever could find time and space...

Over the past decade, we have seen a dramatic rise in energy costs across the United States. As a result, we have seen an uptick in the number of people turning to solar energy for their homes. Now more than ever, more people are seeing the benefits of turning to...

Many organizational cultures do not encourage or condone the sharing of challenges or failures. This means that sharing might never enter your mind, especially if your current organization is all you have ever known.  This is the same at home. If you are brought up to just suck it up...

As a CEO, you wear many hats. This is especially true if you’re running a startup or emerging company. Although juggling multiple priorities at once can make sense early on, it’s not a sustainable practice. When you try to fill every role in an effort to grow your business, you...

In the global digital 24/7 marketplace of today, reputation is all powerful yet as fragile as a flower. And with Harvard Business Review citing 70-80 percent of a firm’s market value coming from intangible assets such as brand equity, intellectual capital, and goodwill, it’s vitally important for all CEOs to...

Many people think of part-time work as a zero-sum game. They know there are benefits for the individuals who work part-time, including better life balance and improved well-being. But they assume it’s only a downside and inconvenience for organizations. In fact, nothing could be further from the truth. Part-time work,...

Being a mother means being “on the clock” 24/7, 365 days per year. In many ways, being in a leadership role can sometimes feel the same way. Each day brings on a new set of challenges, and sometimes there is no telling what those challenges will be, when they will...

James Watt and the leadership team at BrewDog have plans to open a £12M eco-friendly brewing facility. This bio-energy plant will fuel the production of 176M pints of craft beer per year and reduce carbon emissions by 7,500 tonnes.  The plant will be located at BrewDog’s Ellon base, where the...