archiveC-Suite Executives Insider

The name is the business very window to the world. It is what people will know it as, and how you will be remembered. It is such an important part of any start-up journey and should be done in a creative and carefully conducted manner. While some of the most...

Sheila Kloefkorn has spent nearly three decades using her passion of helping others to assist business owners maximize their success. She has supported her clients in achieving their goals by utilizing her experience to create marketing results that fulfill both short-term and long-term goals. Kloefkorn has run agency operations for...

Local businesses have lagged behind their larger brethren in moving to digital marketing, but digital became a lifeline during the pandemic when many traditional forms of marketing were no longer available. McKinsey reported that the percentage of products and services that are partially or fully digitized (in North America) increased...

As the Chief Financial Officer of Blockchain.com, Macrina Kgil brings a successful career as a financial professional who has been the driver behind multibillion-dollar transactions. In a recent interview, Macrina Kgil reflected on her career, leadership style, and the opportunities that come with leading the financial operations of one of...

Money is linked to human existence for so many years that define our way of thinking and the way we finally live our lives. What do they have to offer anyway and why do we constantly chase them? Today, we will wonder about what money has historically offered to people...

It was summer 2015 and the Golden State Warriors were battling it out with the Cleveland Cavaliers in the NBA finals. James Whitaker had flown out to Oakland with his brother-in-law to catch a game, planning to rent a car for their quick trip. “He told me we didn’t need...

Successful leaders know that we can control only 3 things in our life: our thoughts, feelings, and behaviors. If we can take charge over those, we can lead our organizations, and our lives, to our own vision of success.  That vision may differ for successful leaders: some want to grow...

Most executives, owners and high-level managers are familiar with the basics of performance management.  This term generally refers to keeping track of employees’ performance by encouraging more of the good stuff and less of the bad stuff via formal and informal processes and evaluations.  Performance management is generally where we...

As COVID-19 winds down and employees return to the office, companies need to remember that (paraphrasing Cyndi Lauper) “employees just want to have fun.” Most white-collar employees have been cooped up for over a year, isolated and stressed on many levels: professionally, socially, and even physically. Being human, they need...

Biotechnology is said to be a very tricky subject but the ones who opt for the course and complete it are sorted with their careers. Biotechnology is one of the famous courses in the world and ranked high as well. When you study biotechnology, the course will give you a...