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archiveAlternative Managers Insider

Jason Streiff
Executive Insider

How to Start Developing a Profitable Amazon Marketing Strategy

Amazon is a cornerstone of the e-commerce marketplace. Amazon, by itself, accounted for approximately 6.5% of all retail spending in 2021. While business leaders can choose among countless marketing strategies for their company; c-suite and industry leaders should consider integrating Amazon into their overall marketing strategy to remain competitive and ensure...
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