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Tuesday, November 19, 2024

CEO Advisory

CEO Advisory

How to Improve Customer Satisfaction -Three Ego States

Back in the 1950s, Canadian psychiatrist Eric Berne developed a psychoanalytical paradigm called Transactional Analysis. The theory intends to evaluate human behavior at various levels of social transactions. Here, individuals are segmented into different ego states based on their needs and conduct. Different approaches were also defined to attend them...
CEO Advisory

Understanding Today’s BPO Strategy

Business Process Outsourcing, shortened to BPO, is a way through which a lot of companies have made impressive improvements in their methods in order to make the following of these methods much easier. Companies who use BPOs do so because of the three main, important reasons. They are: For lowering...
CEO Advisory

Anatomy of Product Portfolio Management

What a Product Portfolio Manager Does? A product manager handles a portfolio consisting of existing and new product categories (Exhibit 1). Exhibit 1: Role of a Product Portfolio Manager The main focus while managing existing products is on cost optimization, margins improvement and customer perceived value enhancements to meet the...
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