Dr. Rudy Cardona

Dr. Rudy Cardona

Dr. Rudy Cardona currently leads the MBA, Keiser University, Melbourne, FL. He is the CEO and founder of costaricaspecialists.net Dr. Cardona does research in Business Administration, Consumer Economics and Marketing. His most recent publication is 'Assessing the Effect of Personal Cultural Orientation on Brand Equity and Revisit Intention: Exploring Destination Branding in Latin America'.


Dr. Rudy Cardona is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn. For more information, visit the author’s website.
Executive Insider

The War on Brands, the Russia-Ukraine Conflict.

World peace is now under siege by what some call an invasion of a sovereign country. Global citizens feel powerless under the inability to give a hand to Ukrainians, whose lives have forever changed. Global consumers see this as an opportunity to express their sentiment by avoiding the consumption of...