archiveShadow Director Insider

Predictions were rightly cancelled in 2020; instead, benefits professionals look to 2022 with thoughtful planning. One of my new year’s resolutions is to never make another prediction. If 2020 taught us anything, it’s that predictions don’t hold much water. Instead, I’ve learned to make flexible plans rather than firm predictions....

The campus placement season is an exciting yet hectic affair. All students look forward to sitting for interviews and scoring a job. At the same time, they are apprehensive of all kinds of possibilities that may not be favorable to them. So, naturally, one cannot take lightly campus placements, and...

I don’t think there should be much debate over why one should study in Scotland. It is a beautiful country with a picturesque landscape, long history, amiable local culture, delicious cuisine, and an excellent modern lifestyle. There is nearly everything necessary for the overall development of students. Of course, the...

When, as a young man, I set my sights on the future and imagined what it would feel like to have achieved my ambitions, I always pictured a serene version of myself, surveying his achievements with satisfaction, certain of his place in the world. While some of my youthful hopes...

Improving the customer experience is one of the best ways for your company to differentiate itself. And with Customer Service Week starting in October, now is the time to implement an initiative. Follow these steps to gain new customers, increase retention, and boost your brand reputation. Research from McKinsey indicates...

Working while raising a child can be a challenge. Working while raising a child as a single mother brings on an entirely new list of challenges. I happen to be a single mother and have learned a tremendous amount during the process. Prior to being a single mother, I was...

What boards should keep top of mind as they refresh strategies to be future-ready. In brief Management and the board should define “long-term” and develop a strategy that is focused not on where the organization “is going” but where it “can go.” It is essential for an organization’s talent strategy...

“Soft leadership can be defined as the process of setting goals; influencing people through persuasion; building strong teams; negotiating them with a win-win attitude; respecting their failures; handholding them; motivating them constantly; aligning their energies and efforts; recognizing and appreciating their contribution in accomplishing organizational goals and objectives with an...

A study conducted a few years ago analyzed the impact of five operating levers—price; revenue; cost of goods sold (COGS); selling, general, and administrative expenses; and research and development—on the bottom line of any business. Specifically, researchers were trying to understand how each of these independently impacts the overall profitability...

Have you found yourself on too many Zoom calls debating what direction a marketing campaign should go in? Have you heard your team bickering in meeting after meeting about what feature consumers will want in a new product? Have you just found your organization struggling to make a decision, any...