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CEO Agenda

Why Design Thinking Is Integral to Brand Management in 2022

As global competition increases and technology creates opportunities for disruptive customer experiences, brand managers at the world’s top companies are leaning more on design thinking than ever before to maintain industry leadership. Below, we will explore this strategy and outline how it can be deployed to create great customer experiences....
Lars Lehne
Money and Wealth

Investing in the future

When you’ve been in business a few years, you get used to changing. Processes get updated. Cultures adapt. Attitudes, quite rightly, are examined and evolved. A key driver to this of course is technology. And you really know you’ve been around for a while when things you still think of...
CEO Insider

Common Lies About Leadership: The Hard Truth

A dear friend and business owner recently sent me a blog defining core leadership skills. While the blog had some useful distinctions that I found smart and interesting, it also included some traits that are not, in fact, essential to effective leadership. They are actually personality traits that, to an...
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