archiveChief Encouragement Officer Insider

As part of President Joseph Biden’s aggressive efforts to expand renewable energy, a plan was recently announced that would allow for commercial offshore wind farms along a large stretch of the California coast. The move marks one of the most significant actions by the federal government to promote wind energy...

Executives are faced with challenging economic conditions today. Transformational leadership is the new competitive advantage and the organizations that embrace it will survive while those that do not will find their organizations facing possible acquisition. Thus, executives must understand that transformational leadership can effectively lead organizational change to successfully implement...

The customer journey should determine a business's ecosystem. To map the customer journey, leaders should reach out to peers and partners who can help the company realize what customers are looking for and the changes necessary to meet those demands. Then, the enterprise can begin building and shaping its ecosystem...

As companies continue to grapple with the best way forward in navigating a Hybrid Workforce, one of the beliefs driving many companies to require that all employees return to the office is “company culture,” that is the shared beliefs, values, norms and practices that uniquely distinguish one company from another....

Have you ever wondered why many perfectly competent, intelligent and accomplished corporate leaders seem destined to toil almost in anonymity, while others seem to have a knack for attracting the spotlight and are widely engaged as thought leaders in their fields and their communities? The difference most often is a...

A satisfying IKEA customer shopping expedition involves several integrated components, all of which come together to create a pleasing result. The story begins when a customer steps through the doors of their region’s IKEA store. Although they are never quite sure what treasures they will find, they know they will...

The Consumer Product Goods (CPG) industry has undergone several significant shifts over the last few years. The role of digital in the CPG business has evolved and continues to, customer preferences have changed drastically, and compliance imperatives have driven the industry towards stricter, better, and customer-centric standards. In the last...

Sheila Kloefkorn has spent nearly three decades using her passion of helping others to assist business owners maximize their success. She has supported her clients in achieving their goals by utilizing her experience to create marketing results that fulfill both short-term and long-term goals. Kloefkorn has run agency operations for...

High-performance work teams are essential to driving organizational results. Simply put, great organizations have great teams. Moreover, as most enterprises today rely on teamwork, it stands to reason that achieving anything of consequence requires good collaboration. Effective teamwork results from building great teams, and great teams create a significant business...

Meme stocks might seem a little off topic for most CEOs, but I think they are important when seen in a larger cultural context. CEOs are leaders who shape the future of our economic culture. Others look to CEOs to help understand the issues of our day. Meme stocks are...