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Friday, October 18, 2024

archiveC-level Executives Insider

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CEO Insider

How Local Business Can Succeed with Digital Marketing in a Post-Pandemic World

Local businesses have lagged behind their larger brethren in moving to digital marketing, but digital became a lifeline during the pandemic when many traditional forms of marketing were no longer available. McKinsey reported that the percentage of products and services that are partially or fully digitized (in North America) increased...
Executive Insider

Employees Just Want to Have Fun

As COVID-19 winds down and employees return to the office, companies need to remember that (paraphrasing Cyndi Lauper) “employees just want to have fun.” Most white-collar employees have been cooped up for over a year, isolated and stressed on many levels: professionally, socially, and even physically. Being human, they need...
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