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CEO Spotlight

CEO Spotlight

CEO Spotlight: Serial Entrepreneur Jesse Willms Discusses Future Marketing Trends

The pandemic forced many business owners to operate outside of their comfort zone, resorting to business practices they wouldn’t ordinarily consider given normal circumstances. Most succumbed to the mounting economic and social pressure to digitize their products and services. As such, we now have more people turning to digital marketing...
CEO Spotlight

Profile- Business of Stars: Jennifer Lopez’s new beauty line and the end of the collaboration with the Kohl’s

Ten years ago Jennifer Lopez decided to collaborate with the Kohl’s Corporation launching a line of clothing, called the Jennifer Lopez Collection. The clothing line includes sportswear, dresses, handbags, jewelry, shoes, sleepwear, bedding, and towels. The American lifestyle brand is sold exclusively at Kohl's department stores and at Kohls.com in...
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