Wednesday, October 28, 2020

C-Suite Advisory

C-Suite Advisory

When It Comes To Getting More Women In Leadership, Culture Eats Strategy For Breakfast

The focus on getting women in executive positions has increased significantly in the past several years, but despite efforts, such as mentoring and corporate quotas, there’s still a huge hill to climb. We’re still not seeing these strategies translate to significant appointments or promotions. Yes, women are gaining more seats...
C-Suite Advisory

Why Content Marketing, and Why Now

Content was already king when COVID-19 came along. Now that the pandemic has shattered the standard B2B marketing plan that included face-to-face meetings and trade show interactions, content has become a primary source of information for those on the buyer’s journey. As its importance increases, it is more critical than...
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