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CEOWORLD magazine - Archive in Dan White

Dan White

Dan White

Dan White is a marketing connoisseur, established thought leader and independent brand consultant. He carries a 25-year career as CMO and methodology specialist within the Insights division of Kantar. He is also author of The Smart Marketing Book: The Definitive Guide to Effective Marketing Strategies (LID Publishing, 2020) and The Soft Skills Book: The Key Difference To Becoming Highly Effective and Valued.


Dan White is an opinion columnist for the CEOWORLD magazine. You can follow him on LinkedIn.
Lifestyle and Travel

How To Assemble The Optimum Leadership Team

Effective organisations need a clear mission, a strong culture, the right organisational design and, of course, great leadership. Leadership doesn’t just mean the CEO. Successful CEOs assemble a team around them to help in all these areas. A priority when taking on a leadership role is to ask yourself –...
CEO Advisory

HOW TO HANDLE WORKPLACE CONFLICT

Conflict in business life is as inevitable as it is within families – it’s baked into our human DNA. So, it’s important that you know how to cope with it when it inevitably rears its ugly head. Handling conflict well not only diffuses the immediate tension but can also lead...