archiveChief strategy officer Insider

“The greatest danger in times of turbulence is not the turbulence; it is to act with yesterday’s logic” – so said management guru Peter Drucker, in a truism that speaks volumes in a post-Covid age.  The US labor market stands at a crossroads right now, with new and volatile crosswinds...

Dear friends, I come from Greece and I have been dealing with Strategic Communication in an international environment since 1995. Since we are talking about Communication, it makes sense to deal with all its forms. More so when we talk about Strategy, because we have to give special importance to...

Washington power broker Bob Barnett gave me an important piece of advice, “Every day a witch is burned in Washington, and you don’t want to be the witch.”  Or as my father taught me, in every action you take you should always prepare yourself for inspection and inquiry. Today’s political environment...

Trust builds sales. It drives high engagement, successful delivery, repeat sales, and quality referrals. Demonstrating a high level of commitment and support builds trust and is an absolute requirement for success as an entrepreneur. Coupled with listening, building trust remains the most important tool to win sales and maintain client...

Key Principles for CEOs: CEOs are constantly looking for ways to improve employee engagement and experiences. They want to see their people engaging with their work, both in the short term and long term. Here’s a look at some of the most common engagement principles for CEOs, and how they can...

Workflow bottlenecks can negatively impact everything from employee satisfaction to the bottom line. Avoiding the snowball effect that comes with logjams means creating more efficient workflows that keep the organization moving in the right direction. These three strategies can help keep your operations on time and budget. In any corporate...

When you think of the public sector, “efficient” isn’t the first word that comes to mind. But could it be? Take Denver’s Department of Excise and Licenses, which slashed wait times from one hour and 40 minutes to just seven minutes, and then eliminated them completely. Or the Washington State...

The elusive one percent in the United States live a life of luxury and exclusivity where everyone knows everyone. If advertisers want to reach the elite class, they must gain access to their inner circle, and no one does it better than Jason Binn, founder of DuJour Media. First Big...

Strategic Communication is the management of organizational communication to achieve specific objectives. It includes the development and implementation of plans, programs, and activities to influence or change attitudes beliefs, or behaviors of target audiences. In short, Strategic Communication is about getting your message across to others to achieve your desired...

In case you are planning for a trip to Europe, you must have come across the term Schengen at some of the other points. You must be thinking, what are the exact Schengen areas exactly? A Schengen visa is also known as a European visa that allows eligible individuals to...