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Sunday, November 24, 2024

archiveChief Experience Officer Insider

David Brier
Banking and Finance

Rebranding Disasters: How to Avoid the Sleepless Nights of a Rebrand

It’s worth noting in today’s deafening marketplace that the best brands have CEOs who know and leverage the role of branding. When embarking on a rebrand, this skill becomes even more crucial.  Stepping into the ring of rebranding? That's like stepping into the ring with Mike Tyson in his prime. If...
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